HAPPY DAY PURE COFFEE is for coffee lovers who consume their coffee usually WITHOUT milk & this is best suited for those who prefer black coffee.

HAPPY DAY was created as a response to the grand consumer’s desires for a different, more sophisticated and more urban concept of filter coffee experience. Happy Day is an exclusive blend of premium quality roasted and ground coffee made from a variety of carefully selected coffee beans grown on the high altitude, sky-kissing plantations in India.

HAPPY DAY pure coffee gives a rich caramel taste and mouthfeel. For the true connoisseurs, for the beginning of a new day and work, for the admirers of small rituals and for conceptualizing great ideas and for maximum delight - HAPPY DAY is the right choice!

Roast Level

Medium

Process

Washed

Altitude

4500 - 6000 feet.

Location

Chikmagalur, Karnataka, India (South)

Brew with

Moka Pot / South Indian Filter / Coffee Maker (With Chicory Blend)

Moka Pot / South Indian Filter / French Press / Coffee Maker (Pure Coffee)

How to Brew with Moka Pot

What is so special about this coffee? What is High Altitude Coffee?

Coffee beans that are grown at higher altitudes tend to be harder and richer. Due to higher elevations, there is less oxygen in the air. This causes the plant to grow slower giving it more time to mature. The beans develop more intense flavour profiles with different tastes and stay 2 months longer in the plant.

Higher altitudes are considered ideal for growing the coffee plant. With cooler temperatures delaying the growth cycle allows the beans to go through a longer maturation process. Thus creating a much fuller, richer and more flavoursome coffee.

Grand Aroma

Brown Gold

Peaberry

1938 Roast

Happy Day